"For years, California drivers have had a secret weapon to fight traffic -- Sigalert.com. Now the rest of the country can use Sigalert too."
In today's multi-platform media world, broadcasters have to think beyond on-air programming. How is your station presenting traffic information online? And what about mobile -- are you serving your audience when they pick up their iPhones?
Metro Traffic’s online platform is featured on the Web sites of hundreds radio and television broadcasters, newspapers, and public agencies, in every major market across the country.
Now, Metro is pleased to announce an enhanced product thanks to its purchase of Sigalert.com.
Sigalert displays freeway and highway maps with traffic speed and accident details in a simple, intuitive and easy-to-use interface on the Web, mobile phones and PDAs, and television traffic reports. It also provides highly effective personalized traffic alerts to consumers to enable them to identify and avoid traffic delays on their daily routes.
The Sigalert online product features unique, readable maps focused on highway speeds, personalized routes, email and mobile traffic alerts, and live traffic cameras.
SigAlert can be "embedded" in your site – users don’t have to leave your site for up-to-date traffic information.
The data is around the clock, in real time, so it’s always current, always relevant, and because it is Metro Traffic, it is always the most accurate info available. Go to
Sigalert.com to see how California drivers keep track of traffic.
New – “Traffic on the Go”
Metro Traffic is excited to announce a new mobile traffic service, “Traffic on the Go,” created in partnership with TrafficLand. “Traffic on the Go” puts live traffic video and images of major roads in the palm of your hand. It works on all smartphones and offers the fastest-loading mobile video – you won’t believe you’re looking at live video on your mobile phone.
Like our other digital products, “Traffic on the Go” is branded for affiliates, with a customizable URL. It’s a great way to extend your brand into the mobile world and stay in touch with “the connected generation.”
Interested in enhancing your web or mobile site with Metro products? Use the "Contact Us" box at left to find the Metro representatives in your area.
For online advertising queries, contact Abbe Cherkaoui at abbe_cherkaoui@westwoodone.com. Interested in adding digital applications to your newspaper site? Contact Bill Martin at bill_martin@westwoodone.com.
