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For three decades, Metro Traffic has been the leading traffic provider for the radio industry.
 
When you think about radio programming and advertising, consider these facts:
  • Traffic congestion is getting worse in metropolitan areas of every size.
  • Congestion is a problem all day long with midday hours contributing to overall traveler delay.
  • "Rush hour" can extend to three hours during peak commuter travel times in large urban areas.
  • The average urban commuter experiences 34 hours of congestion delay yearly.
  • Nearly 90% of U.S. workers drive to work and 88% of them drive alone.
  • The average commuter spends almost an hour driving to and from work everyday. Over one third spend an hour or more daily in their car.
Research shows that people are listening to more radio stations than ever before for their news and entertainment. It also shows that people are “button pushers” to get the information they need when they want it.

That's why having the best traffic product on the radio is so critical for radio stations—and why advertisers want to be a part of it.

For radio station affiliates, we provide custom on-air solutions in all areas that matter to listeners.  We offer the best broadcasters and the most resources.

For advertisers, our programming is “appointment listening”… listeners seek it out on the dial.  There’s no clutter. The advertiser's message is embedded right in the traffic report. Messages are delivered live by trusted traffic reporters and listeners know they can trust the information.

With operations centers criss-crossing the country, we're ready to serve you with the best traffic 'casts on the dial.

Listen to some samples from some of the many markets we serve:

From KOSI in Denver: 
 
From 1010 WINS in New York:
From WLIF in  Baltimore: From KROQ in Los Angeles: